I find this publication quite interesting and says a lot about the tourism industry in Iceland.

http://static.issuu.com/webembed/viewers/style1/v2/IssuuReader.swf?mode=mini&backgroundColor=%23222222&documentId=110323110406-52848f3c215347fdbf8f8b427f588f29

Open publication – Free publishingMore iceland

I find the following 2 statistics quite interesting from the publication, as you can see the bulk of the wallet is going to the airlines, no wonder everyone wants to start an airline in Iceland or the next best thing is to build a hotel. 

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