I picked up the wrong year to move countries.
In this long pilgrimage, full of cancelled flights, rescheduled flights, delayed flights, change of plans, change of airports, change of companies, masks, regulations, emotional roller coasters, joy and concern…I have been considering where brands are and what is branding adding to people’s lives in a moment in which we are all reviewing our priorities.
We are going to build personas. And I don’t mean this on a creepy stormy background, evil laughter, rusty light …
Keep your mouth shut and listen to your customer. I mean not all the time, but focus more on asking …
The first reason is obvious and I am not sure if I have repeated it enough… Startups fail not because …
We had our 7th meetup on the Lean Startup and the topic of discussion today was Determining Waste vs Value. …
This is the second of the posts related to defining the Value Proposition. The original post is here and the …
This is the first of the posts on Business Model Design. The topic this post will cover is Value Proposition, …
We had a very good turn out for the 5th meetup to discuss the book the Lean Startup. We had …
We had a fantastic turnout today with over 40 people participating in Hotel Kex lobby in our 4th event related …
Startup Iceland 