What Startups Can Learn from Iceland’s Strong Brand Identity

Strategic planning and branding are integral to establishing a company’s identity and reputation in the marketplace it is targeting. Startups often neglect this extremely important area, focusing instead on more immediate needs such as getting their idea off the ground and securing enough funding to afford staff, gear and materials—completely valid. Experienced entrepreneurs will tell…

SI2013 – Big Shout Out to our Sponsors

It has been crazy and everything seems like a buzz, but I know Startup Iceland 2013 would not be possible without the support of our wonderful sponsors. Reykjavik University for being extremely accommodating and having a Yes, we can! attitude about anything Entrepreneurial. Icelandair Group for always hearing us out and supporting initiatives. The US…

Spoke to Nassim Taleb and Status Update SI2013

Just a quick status update on the Startup Iceland 2013 organization. We did our site testing in Harpa, worked with the Reykjavik University Events team to organize all the requirements for the Unconference and Hackathon. We wanted to test the Televideo link ie Facetime with Nicholas Nassim Taleb, I have to say I was very…

John Biggs

John lives in Brooklyn, NY and writes about technology, security, gadgets, gear, wristwatches, and the Internet. After spending four years as an IT programmer, he switched gears and became a full-time journalist. John’s work has appeared in the New York Times, Laptop, PC Upgrade, Surge, Gizmodo, Men’s Health, InSync, Linux Journal, Popular Science, Sync, The Stir and he’s written Black Hat:…

3 reasons why you should attend Startup Iceland

I have been debating this internally, I would really like your feedback on this. Do you feel that there is value in a conference like Startup Iceland? I think there should be, here are my reasons: Inspiration and Knowledge: The purpose of events and conferences is not just to listen to someone talk about their…

SI2013 – Unconference

We are trying a new addition to the original Conference format in Startup Iceland 2013. I was very inspired to participate in an UNConference event that was hosted by Landsbanki last fall and the Facilitator for that event was Joshua Kauffman. It was great to get connected with him and invite him back to participate…

Analysis Paralysis

You can really pass on a great deal based on how you think. Here is a great post by Fred Wilson with the title “You can do too much Due Diligence“, it is a classic case of mea culpa and analysis paralysis. I really admire Fred for coming out and admitting his mistakes, he did…

Lauf forks – Startup Profile

Magnus Ragnarsson was the host of Startup Iceland 2012 and we requested him if he would oblige us the same service this year for Startup Iceland 2013 and he agreed. Yay! Thank you Magnus. Magnus has been part of the media, entertainment and startup scene in Iceland since the very beginning days of OZ and…

SI2013 – Speaker Profile – Angela Jackson

We are keeping with the theme of Angel investors following yesterday’s post about John Sechrest. I got connected to Angela Jackson through Helga Waage of Mobilitus, a startup from Iceland that is growing at an impressive pace and has an office in Portland, Oregon. Angela brings a decade’s experience placing 30+ angel investments (multiple sectors) and…